The 2016 George Watson Visiting Fellow is Professor Mark Andrejevic from Pomona College, USA.
During his visit, Professor Mark Andrejevic will deliver a masterclass for RHD students as well as a public lecture.
Mark Andrejevic’s biography
Mark’s work on surveillance and interactivity is widely read. For over a decade he has advanced critical debate about the logics of watching, being watched, and prediction that are central to the media system emerging around us.
He is the author of several original and widely read books in the field. Reality TV: The Work of Being Watched (2004) applies critical theory to the example of reality TV to explore the changing character and portrayal of surveillance in the digital era. iSpy: Surveillance and Power in the Interactive Era (2007) examines the deployment of interactive media for monitoring and surveillance in the realms of popular culture, marketing, politics, and war. Infoglut: How Too Much Information Is Changing the Way We Think and Know, explores the social, cultural, and theoretical implications of data mining and predictive analytics.
Mark’s current project and forthcoming book explores the logic of automated surveillance, sensing, and response associated with drones.