Journal Article
Carah, Nicholas, Brown, Maria-Gemma and Hickman, Sarah (2022). Optimizing looking and buying on Instagram: tracing the platformization of advertising and retail on mobile social media. Television and New Media, 152747642211230. doi: 10.1177/15274764221123033
Data Collection
Brown, Maria-Gemma, Hickman, Sarah and Carah, Nicholas (2022). Timeline of the development of Instagram's promotional culture and advertising model (2010-2020). The University of Queensland. (Dataset) doi: 10.48610/7c94074